AI is changing how people find and trust brands, and how your content gets discovered. In our latest Video HubSpot User Group (HUG) event, we explored how Google’s AI Overviews and ChatGPT are starting to answer questions with videos, not just blogs.
Key takeaways from the session:
What Answer Engine Optimization (AEO) is and why it matters now How HubSpot + Wistia power a repeatable, measurable content engine How to make your videos AI-readable with transcripts, chapters, and schema Real-world proof, how our From SEO to AEO webinars are featured in Google’s AI Overview
Read the full recap and blog post here:
From SEO to AEO: Optimizing Your Content Engine with Video, Webinars & Podcasts
Next in the HUG series - Upcoming From SEO to AEO Webinars:
Thank you very much for sharing all these fantstic resources! — Jaycee
